Gen Z and the Decline of Traditional News Consumption

Gen Z and the Decline of
Traditional News Consumption

The way in which people engage with the news is changing – and rapidly. Not so long ago, legacy media news content, including daily news programs at specific times, was still the dominant method of consumption. And the format of regular news digests – a staple of live broadcasting since the 1950s – had retained its appeal across generations.

Dive deep into the world of engaging younger audiences in news consumption with our exclusive eBook. We commissioned groundbreaking research to bring you game-changing insights that will enhance your content strategy. Understanding not only where most audiences consume their news, but how, is crucial to making the right choices in reaching them.

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The Power of Graphics: Learn how graphics can transform your content, making it more impactful and appealing across diverse platforms.
Mainstream Magic: Explore how graphics have the potential to launch your news content into the mainstream, captivating audiences on every outlet.
Vizrt’s Innovation in Action: See how industry leaders like TVNZ and GB News leverage Vizrt’s graphics solutions to create news content tailored for Gen Z.
Stay Ahead of the Game: Uncover the need for broadcasters to optimize their coverage for all viewers.

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1. Document Overview list view is handy to have open so you can see labeled areas indicating where some edits can be made
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3. Meta Description is an SEO-friendly description.
4. Keyphrase Synonyms is where the bulk of your keywords will go. Separate each keyword or phrase with a comma. These are all supporting keywords to the Main Keyphrase (see item #7).
5. Featured image: This is part of the meta-data and auto-populates any query card image on hub pages. Page Titles and Subheadings are also elements needed to populate query cards and metadata.
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Don’t forget any Pardot form or ebook links needed for buttons and other links.
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• Do Not Display the Featured Image
• Do Not Display Subtitle
Remove Breadcrumbs. You are NOT expected to do this, but it does need to be done which is why it is always good to tag a web team member in Pardot to review a page prior to publishing. However, if you are an experienced user, there are instructions below. Add this CSS to the Kadence Blocks Controls > Page Scripts. See the Instruction gallery images below.
.breadcrumbs {display: none;}