By Gabriel Baños, co-founder Flowics
Data is driving sports commentary and analysis in new ways. Fans love data. And content creators are mining data sources for new ways to captivate fans. A current favorite in action sports? Data from wearable technology, such as smart watches and other performance trackers. But, the challenge for video content creators is data transport. How to get data from point A (the wearable) to point B (the production and overlay graphics) in a fast and efficient way.
Data transport simplified
Insiders Data Connector is the latest addition to Viz Data Connectors – making Viz Flowics the first HTML5 graphics platform to seamlessly incorporate wearables data.
Viz Data Connectors, unique to Viz Flowics , simplifies and simplifies the process of integrating external live data from different sources to graphics. Without the need for any custom data integration. The data flows securely from source via the connector into Viz Flowics in real-time to auto-populate the on-air graphics.
Additionally, Viz Data Connectors offers the most comprehensive catalog in the market of no-code links to live data sources, helping users rapidly turn around live graphics displaying information such as sports statistics, finance information, weather details, and now, wearables data. For production teams that use Viz Flowics, this means streamlined broadcast graphics creation and operation.
The R&D team are constantly on the lookout for unique data providers that Viz Flowics can partner with via native integrations to give content creators even easier access to data. The Data Connectors catalog is being continuously grown with periodic new releases.
Bringing fans closer to the action
With the new Insiders Data Connector, fans can get an even deeper understanding and insight into the performance levels of elite athletes via their wearables.
This is a whole new level of information access. An even more intimate engagement for fans with the sport and bringing them closer to their athletic idols. Additionally, it clues them in on strategy and tactics that they might want to use themselves to improve their performance.
Benefits for broadcasters and content creators
Anyone doing sports analysis now can use the data to identify and even replay critical moments in a race, such as a sprint finish or a dramatic change in the athlete’s heart rate.
The speed of the information relayed onto Viz Flowics means this type of analysis can be done even during the race. While the post-race analysis can feature a more in-depth look at the data to compare performances among athletes, across races and even look at different time frames.
To find out more about how you can incorporate wearables data into your coverage – talk to us or request a demo.
This article was originally published on SVG News.
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